Wang Donglin did not immediately add tens of millions of annual fees, but went back to dispatch funds. After all, though he was rich, many of his funds were under pressure in various industries. He needed to report the assets of these industries and dispatch them.
On the same day, dudean's company recruited several members of the planning department and the advertising department. Du Di'an asked Zhu Ying to call them together, and then threw some of his copywriting plans to them and gave them to do it.
After reading the copy, several members of the advertising department were stunned. They didn't expect that the advertisement could still play like this!
The next day.
In the midday news of Mobei City, such a news appeared. Two people in the square looked at the same clothes. They quarreled and then escalated into scuffle. One of them was pushed off the second floor of the shopping mall and broke his arm on the spot. Some people in the crowd called the police, but before the police came, the pushing man rushed down to take an object from his bag and broke it When the city mobile police arrived, the man who broke his arm had already stood up from the ground, and his body was in good condition. Under the police's regulation, there was no sense of blaming and pushing the man. They were as good as ever.
This strange event soon attracted some people's attention. Through the monitoring screen, it was very clear. People also found that the man had broken his arm, but it soon recovered automatically!
This strange thing quickly attracted the attention of Mobei citizens.
Soon, some netizens turned up an advertisement in the back of a small TV play broadcast by Mobei district station. The drug sold in this advertisement was called "regenerative medicine". The effect was very magical, even magical to some extent, false.
After the advertisement was found out, compared with the hot news, it quickly attracted people's attention.
At the same time, there were several hot events that happened around the ordinary people in Mobei city that night. Some people shot funny video screens and smashed their arms, and then showed them to netizens at 360 degrees to prove that their arms were indeed broken. After injecting a tube of medicine, the arms soon healed.
There is no special effect added to the screen, and the manufacturer of the video also frankly said that the drug injected is called regenerative medicine, which is 2 million federal dollars per bottle!
The miraculous effect of expensive drugs, which are almost sky high, immediately arouse the curiosity of Mobei people. Even people in other cities have also noticed these news anecdotes, and the reputation of renewable medicine is becoming more and more famous.
In the company.
Du Di'an and Ma Jing, as well as the people from the advertising department and the planning department held a meeting together to listen to the various achievements reported by the advertising department. Everyone felt as if they were dreaming. Even Ma Jing and others, who were concentrating on drug research, also felt extremely magical. Who could have thought that Du Dean would let the news platform take the initiative Advertising for him?
The investment in advertising is very small, but the operation has become a news event. On the contrary, it has attracted the attention of some hot news platforms and pushed them to the home page, which made the regenerative medicine popular in a few days. Moreover, they officially came forward to admit it in time, and announced the price and purchase channels, making the regenerative medicine the most popular name in Mobei city.
It's a few employees in the advertising department who admire him most. They come from other companies and have many years of experience in advertising planning, but they have never thought of such a strange way of advertising. However, the results have forced them to dispel all doubts. Fame is everything. The role of advertising is to bring strong popularity. This is what dudean's copywriter has done.
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